Louise is a high profile financial and economic commentator regularly on television and radio and in the national press. She started her career at Goldman Sachs as a stockbroker and then going from one extreme to the other became a business journalist, primarily on air at the BBC World Service Radio.  Whilst working as a market analyst at the interdealer broker BGC her media appearances got her dubbed the “Downturn Diva”  by the Daily Mail.  In 2013 Louise set up her own financial analysis consultancy and blogging business called Coopercity.

Described as ‘passionate, animated and knowledgeable’ with the ability to read the dry figures and ‘get to the real story lurking beneath’. Louise has an in-depth financial knowledge and the great skill of making the complicated comprehensible.