Lida Tsene holds a PhD on social media and social responsibility from Panteion University, Department of Communication, Media and Culture. She is researcher and teaching associate at the same department and she is also collaborating with the other academic institutions. Her research interests apply to the fields of social media, digital economy, media responsibility, transmedia storytelling, entrepreneurship, cultural management and comics. She has been working in the field of communication since 2006 and she is public relations, art and educational director of Comicdom Press and founder of Athens Comics Library. She is co-organizing Athens Startup Weekend University and Athens Startup Weekend Education. Her book, From media crisis to social media. A new paradigm of social responsibility was published in 2012.