Gemma Adams

Gemma delivers innovation and behaviour change projects that want to create big change in the energy system and beyond. The results are initiatives, innovation pipelines and brand-led initiatives that want to jump sustainability from the fringes to the mainstream.

Gemma leads projects that want to nurture and scale-up disruptive innovations in the energy system and business. She is currently leading a communications project, called Energy Control, that wants to change households’ perception of the control they have over their bills, to encourage energy efficiency.

Gemma spends quite a bit of her time exploring what the future might hold to draw inspiration and insight to inform ideas, strategies and decisions today.  She is currently working with a network of Future Shapers to investigate how citizen-driven innovation might put us on the path towards a sustainable Europe in 2050.

Gemma has worked at Forum for the Future for nine years, starting as an Assistant Strategic Advisor in 2005.  Over this time she has worked with diverse organisations to act on sustainability issues: like Nike, Unilever, Aimia, M&S, Loughborough Design School, Advantage West Midlands, The Cabinet Office, Kirklees Council, the East of England Health Authority, The Swire Group and 3M.

Related Sessions
Saturday 18 October 2014, 14.00 Conservatory

Our morals, their moralism?

"Some of the freest speech I have enjoyed in years."
Baroness Ruth Deech QC, crossbench peer; chairman, Bar Standards Board

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